Bureaux de Change across the world are competing for the attention of jet-lagged, cost-conscious travellers. Customer loyalty to a particular foreign exchange brand is rare - you need to be be visible, you need to be helpful, you need to be consistent and you need to offer an appealing range of services.

How we helped

Redfern created a powerful and no-nonsense communications system that engaged customers at all levels, ensured greater visibility, flexibility and yet at the same time delivered global consistency.

Results and Benefits

The three C's - more consistency, more cost benefits and more customers.