The British Board of Agrément (BBA) have appointed Redfern to advise on a new brand communications look and feel.
Through a three-way pitch Redfern was awarded the brand consultation business for The British Board of Agrément, the UK's leading product testing and certification institution in the construction sector.
The British Board of Agrément is one of the UK’s leading notified bodies offering approval, certification and test services to manufacturers of products and systems supplying the construction industry. BBA also certify installers of these systems who can demonstrate their competence and professionalism. Developed over six decades, BBA's expertise is aimed at helping companies realise their potential in today’s competitive environment.
Redfern will be working with BBA's already well established identity and will be focused on enhancing the application of a new brand 'tone-of-voice' on communications, including advertising, brochures, the web site and exhibition stands.